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A NORMAL BUSINESS PLAN INCLUDES:
SYNOPSIS
Business Activity 
What is Required funding etc. 
INTRODUCTION 
Background - Personal and Business 
PRESENT SITUATION 
Type of work undertaken
The Law of State, County and City for the project
Marketing and Advertising
Management and Personnel
Business Consultants
Key Skills
Reputation
Photographs 
STRENGTHS AND WEAKNESSES
The projects and personal
Strengths 
Weaknesses 
THE MARKET PLACE
Customer Base  -   Full demographics 
Competition 
POSITIONING STATEMENT  /   FIVE  YEAR PLAN 
Objectives  - What do you want to achieve
Strategies - How will you achieve it 
HOW THE OBJECTIVES OF THIS PLAN WILL BE ACHIEVED
Future Management and Staffing
Business Potential 
Funding 
Location and Equipment 
Profitability and Growth
Control Systems 
Resources 
FINANCIAL INFORMATION 
Notes on Cash-flow 
Cash-flow forecast ( 5 Years )
(Each Year Split Monthly)

CONTINGENCY EXERCISE 
Contingency plans - What to do if something goes wrong 
APPENDICES 
Enclosures -  anything that is relevant